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Onchain Media Empires with Paragraph and Mirror ft Colin Armstrong

Kaloh's Podcast | Colin Armstrong is the founder and CEO at Paragraph and Mirror

Colin Armstrong is the founder and CEO at Paragraph and Mirror. He previously managed engineering at Google and played a key role in expanding Coinbase into Canada and improving their Bitcoin security.

Listen now on Apple, Spotify, Google, and YouTube.

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In today’s episode, we discuss:

Colin's Background (00:02:15): Colin shares his journey into crypto, starting from mining Bitcoin to working at Coinbase.

Evolving Fraud Challenges (00:05:18): Colin explains the changing landscape of fraud and abuse, emphasizing the need for adaptive defenses.

Introduction to Paragraph (00:06:21): Colin shares the inspiration behind Paragraph, focusing on media and technology integration.

Traction and Growth (00:12:30): Colin discusses when he realized Paragraph had potential, particularly through integrations with Farcaster.

Features of Paragraph (00:13:40): The host highlights key features of Paragraph, including NFT articles and wallet-based subscriptions.

Wallet Communication Potential (00:16:05): Colin shares insights on the future of wallet communication and its potential to rival email.

Collaboration with Mirror (00:18:00): Colin explains the decision to collaborate with Mirror, focusing on maximizing distribution for creators.

Migration Paths (00:20:23): Plans for easy migration of content between Mirror and Paragraph for users.

User Statistics (00:23:05): Overview of user engagement and content creation statistics across Mirror and Paragraph.

Features for Media Companies (00:26:40): Benefits of using Paragraph or Mirror for digital media companies, including crowdfunding.

Challenges for Founders (00:29:30): Identifying challenges faced by founders in the crypto space and market fluctuations.

Marketing Strategies (00:34:11): Effective community engagement strategies to attract more readers to publications.

Recommended Writers (00:37:00): Suggestions for three writers and publications to follow on Paragraph.

Newsletters: Jared Hecht, Terminally Onchain, Paragraph Picks.

Mentioned: Paragraph, Google, Coinbase, Mirror, Farcaster, Substack, Google Cloud.

Until next time,

- Kaloh

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